Safer Roads Start with Earlier Awareness
NEWCOM partners with HAAS Alert so drivers approach incidents earlier, slower, and more predictably.
First responders rely on lights and sirens to warn passing motorists to slow down and move over as they approach a roadside incident. But in today’s driving environment, that reaction doesn’t always happen quickly enough. Distracted driving, highway speeds, and limited visibility can leave first responders with only seconds of protection while working on or near active roadways. Digital alerting adds another layer of awareness by notifying drivers earlier, before they encounter an emergency vehicle or roadside incident. A field study from the Illinois Center for Transportation examined how digital alerts influence driver behavior and found measurable improvements in roadway safety.
Speed variability dropped by
43%
when digital alerts were active
Digital alerts increase driver reaction distance by
4x
vs. emergency lights alone
Want to Demo HAAS Alert? Contact NEWCOM
NEWCOM partners with HAAS Alert to help public safety agencies deploy Safety Cloud®, a digital alerting platform that extends the reach of traditional lights and sirens. Using the HA-7™ transponder, emergency vehicles automatically broadcast Responder-to-Vehicle (R2V™) alerts whenever emergency lights are activated. These alerts are delivered through cellular networks to navigation applications such as Waze and Apple Maps, as well as compatible in-vehicle infotainment systems, providing advance warning to passing motorists.
The system integrates directly with existing emergency lighting, requires no user interaction from responders, installs in approximately 30 minutes, and does not require additional data plans.
Traditional warning equipment remains essential, but modern roadways require multiple layers or protection. Research continues to show that digital alerting can provide drivers with earlier awareness, more time to react, and a better opportunity to make safer decisions before approaching a roadside incident.
HAAS Alert Customer Testimonial
Case Study
Learn how the Massachusetts State Police is leveraging Digital Alerting
The Massachusetts State Police selected NEWCOM to implement an integrated notification system that alerts drivers to nearby emergency vehicles with activated lights and sirens. The goal is to equip drivers with real-time information to improve transportation. NEWCOM collaborated with HAAS Alert and Massachusetts State Police to install the system and activate Safety Cloud® digital alerting.
Did you know?
We hold several technology contracts you likely qualify for.
Are you looking to shorten the time from search to purchase of technology for your Public Safety agency? Take advantage of a more streamlined buying process, with no need for Requests for Proposals (RFPs). All NEWCOM’s contracts have been awarded through the public bid process and are available in every state to meet your technology needs.
Why contact NEWCOM?
NEWCOM is a trusted, solution provider of HAAS Alert, and is able to answer questions and provide solutions tailored to your technology needs. Partnering with HAAS Alert allows NEWCOM to connect vehicles directly with hazards on the road to make sure everyone gets home safely.
With HAAS Alert, NEWCOM is able to offer safety and peace of mind for first responders, as well as a variety of fleets. Based in the metropolitan Boston area with operations nationwide, our expert team of engineers and trained sales professionals offer turnkey solutions for commercial and public sector markets. We analyze, design, recommend, install, and help manage your systems by raising the bar for the highest standards for customer support. To learn more, visit newcomglobal.com.
