Phase II for Massachusetts State Police Digital Alerting Initiative
PEMBROKE, Massachusetts, March 10, 2026 – NEWCOM reports Phase II of the Massachusetts State Police statewide digital alerting initiative. This initiative is a continued effort to reduce on-the-shoulder crashes. To date, a reporting number of 478 patrol vehicles have been equipped with HAAS Alert Safety Cloud® furnished and integrated by NEWCOM’s services.
In this initiative, the Commonwealth further strengthens its commitment to reducing roadside collisions and enhancing both driver and Trooper safety. The anticipated success of Phase II of installations, funded by National Highway Traffic Safety Administration (NHSTA), results from the attainment of Phase I, which equipped 233 vehicles in 2025.
In a collaborative effort to deliver Massachusetts State Police real-time alerts to drivers with emergency vehicles, HAAS Alert and NEWCOM are making great progress.
”The early results have been good. The Troopers who did not have it in their vehicle and then had it installed, they are telling us that they are seeing a noticeable difference in people getting out of their way when they respond to a call,” said Lieutenant Sean Reardon, Unit Commander, Traffic Programs Section, Massachusetts State Police. “More importantly, when they are stationary, the vehicles are moving over.”
Lieutenant Sean ReardonMassachusetts State Police
Safety Cloud delivers real-time alerts to drivers when emergency vehicles are actively responding or stopped on the roadway. These preemptive notifications are sent to navigation apps, like Waze and Apples Maps, as well as infotainment systems in modern vehicles. This provides motorists with up to 30 seconds of advanced warning in addition to traditional lights and sirens, boosting compliance with Move Over laws.
According to HAAS Alert reporting, January 2 through December 31, 2025, Safety Cloud issued over 4.3 million alerts in Massachusetts, giving drivers the opportunity to slow down and move over.1
In NEWCOM’s ongoing integration expertise efforts, Massachusetts State Police continues to lead the way in reducing the risks of roadside emergencies by adopting connected-vehicle technology. As a result, Massachusetts drivers can see more R2V (Responder-to-Vehicle) notifications throughout the Commonwealth, promoting safer roads for everyone.
”We’re pleased with the Phase I outcome of this project and the partnership we have with HAAS Alert to provide digital alerting systems to Massachusetts State Police, said Dov Koplovsky, Owner/CEO of NEWCOM. He continues, “Phase II is a continuation in expanding the project to more emergency vehicles used for roadway safety in the Commonwealth.”
Dov KoplovskyOwner and CEO of NEWCOM
About Massachusetts State Police Traffic Programs Section
The Massachusetts State Police Traffic Programs Section works to promote safe driving behaviors reduce the number of crashes that result in injuries or fatalities. Its data-driven approach to law enforcement focuses on mitigating aggressive, reckless, and impaired driving through strategic community-focused initiatives, including child restraint seatbelt programs, sobriety checkpoints, saturation patrols, targeted enforcement campaigns, and drug recognition experts programs. You can read more about the State Police here: https://www.mass.gov/orgs/massachusetts-statepolice
About HAAS Alert
HAAS Alert’s mission is to build lifesaving mobility solutions to make vehicles and roads safer and smarter. Our vision is a connected, collision-free world where everyone gets home safely. HAAS Alert makes roads and communities safer by delivering digital alerts from emergency response, municipal and private fleets, work zones, and connected infrastructure to nearby drivers through its vehicle communication platform. For more information, visit www.haasalert.com
About NEWCOM
NEWCOM has 25+ years of experience with mobility projects and has carefully curated suppliers that are leaders in emerging technology products. Based in the metropolitan Boston area with operations nationwide, NEWCOM designs the most comprehensive systems based on our client’s needs, leveraging “off-the-shelf” technology solutions with customized applications and implementation. NEWCOM, as a systems integrator and solution provider for public safety and government, provides the critical link between wireless technology and business optimization. To learn more, visit https://newcomglobal.com/.
Media Contacts
Danika Bedrick
Director of Marketing
danika.bedrick@newcomglobal.com
Resources
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HAAS Alert Safety Cloud® Report. (January 2 – December 31, 2025). Massachusetts State Police.
