National Law Enforcement Appreciation Day (L.E.A.D.)

C.O.P.S. Concern for Police Survivors

NEWCOM supports law enforcement officers nationwide by promoting National Law Enforcement Appreciation Day (L.E.A.D.). There is a need to show law enforcement officers nationwide that our citizens recognize the difficult and sometimes impossible career they have chosen to protect and serve. On January 9th each year we make sure we stop by local agencies to drop off cards of appreciation, buy them lunch, or simply say thank you.

Each year, Concerns of Police Survivors (C.O.P.S.) calls our nation’s citizens to action in support of law enforcement.

Learn more about the event: L.E.A.D.

National Law Enforcement Appreciation Day #LEAD2025

University of Oklahoma Police Department

PlymouthPD-PatrolmenKevinCiavarra-LtMason

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“On January 9th, we come together to show our appreciation for law enforcement. National Law Enforcement Appreciation Day (L.E.A.D.) reminds us to acknowledge the courage, commitment, and sacrifices of our law enforcement officers. In a time when their work is often under appreciated, it’s essential to appreciate their unwavering dedication. At NEWCOM, we are proud to support and recognize the vital role law enforcement plays in keeping our communities safe, thank you.”
Dov KoplovskyOwner and CEO

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“January 9th is Law Enforcement Appreciation Day, and it's the perfect time to show our support for the police. I really look forward to this day each year when the NEWCOM team gets to visit local agencies and express our gratitude for their hard work and commitment to keeping our communities safe.”
Kristine LoomerSales & Operations Manager

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“As someone who professionally supports the law enforcement industry, it's great to have a day to genuinely say thank you. On Jan 9, which has been designated as Law Enforcement Appreciation Day, the team at NEWCOM does just that. With each team member across the country visiting their local departments we are given the opportunity to show our support and appreciation to the men and women of law enforcement.”
Jim CarmanDirector of Sales

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“Law Enforcement Appreciation Day is more than a day to NEWCOM. However, on the 9th of January, declared by C.O.P.S., my team makes a special effort to visit as many law enforcement agencies as possible to say, thank you.”
Dawn LenzmeierChief Operating Officer

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“Since beginning work with NEWCOM I have grown a tremendous amount of respect of the law enforcement teams that we work with. I am happy to be able to show our gratitude every year on January 9th to celebrate our local law enforcement.”
Devon HardingSales Executive

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“I have a profound respect for the law enforcement professionals, especially the ones that I have had the privilege to work with. Their unwavering dedication to protecting our communities inspires me daily. On Law Enforcement Appreciation Day, I want to take a moment to express my gratitude for their service, sacrifices, and commitment to keeping us safe. Thank you for your courage and steadfast devotion. You have my utmost respect and appreciation today and every day.”
Edwin ChandapillaiSales Engineer

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“National Law Enforcement Appreciation Day is a reminder to honor and thank those who serve with courage, dedication, and selflessness. It's a moment to acknowledge the sacrifices made daily by law enforcement officers, who protect our communities, uphold justice, and face challenges many of us will never fully understand. Their unwavering commitment to keeping us safe, often at great personal cost, deserves our respect, gratitude, and support — not just this day, but every day.”
Keith BumgarnerSales Engineer

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“I would like to express my gratitude to law enforcement officers and recognize the sacrifices they make daily to ensure the safety of our communities. You had the option to pursue any career, yet you chose to dedicate your lives to serving others. For this, we are truly thankful. Happy Law Enforcement Appreciation Day!”
Crystal BittleSales Engineer

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“My appreciation for supporting our law enforcement community has deepened immensely since joining the NEWCOM team. While my family has always proudly flown the Back the Blue flag at home, my company takes it a step further by honoring this cause every January 9th. We hope to brighten the day of men and women who serve in law enforcement and show gratitude for their unwavering commitment to making our communities safer each and every day”
Norm AbellaSales Executive

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“During my time at NEWCOM, I’ve had the privilege of meeting incredible officers from near and far—whether through participating in Law Enforcement Appreciation Day or attending the C.O.P.S. National Conference. I am grateful to have to met you and express my gratitude for your unwavering dedication to protect and serve our communities.”
Danika BedrickDirector of Marketing

More about C.O.P.S.

Every year, the C.O.P.S. recognizes that every law enforcement officer is subjected to crisis and tragedy as a part of their job. They see the most unthinkable acts of criminal behavior in our society. This conference offers a much-needed focus on officer wellness and the need to proactively address the cumulative stresses that can occur over an officer’s career. This conference is for all law enforcement officers (active or retired) nationwide.

National Law Enforcement Appreciation Day (L.E.A.D.) #LEAD2025